UTM through the Innovation and Commercialisation Center (ICC) and UTM Academic Leadership (UTMLead) have always been committed to raise awareness amongst the researchers towards ensuring a more systematic comportment within the commercialisation ecosystem, not only during the COVID-19 pandemic but throughout the year.
Next, we are proud to invite you to participate with the next commercialisation entrepreneurship course entitled “Successful Innovation Through Effective Business Strategy – BMC (ICS12)”
Date: 29 April 2020 (Wednesday)
Time: 10.30 am – 12.30 pm
Speaker: Assoc. Prof. Dr. Ramesh KS @ Mohd Zaidi Abd Rozan (AHIBS)
**CPD Point will be awarded to all attendees who register during the course
We hope participants could enhance their capability through:
1) Understanding the terminology and processes related to business model development.
2) Identifying the factors in 9 blocks of BMC in order to produce a business plan.
3) Understanding the importance of the value proposition that creates the Blue Ocean Strategy.
Please contact us if you have any inquiries regarding this event (azlinjamil@utm.my / 0197769000)
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